After quite a few setbacks, two greatest buddies got down to love what they do, whereas making a distinction too. Their story is something however strange and goes to indicate that there’s way more to operating a enterprise than merely making revenue. Curious to seek out out what this quirky duo’s secret enterprise components are? Then make certain to look at this video!
Sources
https://www.youtube.com/watch?v=-sTt9oZDSmk
https://www.youtube.com/watch?v=JNuDGsSdE0U
https://www.benjerry.com/about-us
https://www.thebalancesmb.com/ben-and-jerry-s-the-men-behind-the-ice-cream-1200942
https://time.com/vault/subject/1985-11-04/web page/61/
https://www.nytimes.com/1994/12/18/journal/passing-the-scoop-ben-jerry.html
https://ssir.org/articles/entry/the_truth_about_ben_and_jerrys
https://books.google.be/books?id=mGg2vJMEPsQC&printsec=frontcover&supply=gbs_ge_summary_r&redir_esc=y#v=onepage&q&f=false
https://www.huffpost.com/entry/ben-and-jerrys-ice-cream_n_6271368
https://allgoodtales.com/brand-story-hero-ben-jerrys
https://bettermarketing.pub/how-ben-and-jerry-created-an-ice-cream-brand-worth-326-million-393f290e978d
https://en.wikipedia.org/wiki/Ben_percent26_Jerrypercent27s
https://en.wikipedia.org/wiki/Jerry_Greenfield
https://en.wikipedia.org/wiki/Ben_Cohen_(businessman)
https://www.thebalancesmb.com/ben-jerry-quotes-2892504
https://time.com/5252406/ben-jerry-ice-cream-40/
https://www.seriouseats.com/things-you-might-not-know-about-ben-jerrys
https://version.cnn.com/movies/enterprise/2021/07/20/ben-jerrys-ice-cream-palestinian-territories-israel-gold-live-intl-ldn-vpx.cnn
https://www.thrillist.com/information/nation/the-history-of-ben-jerrys-ice-cream
Suggestions
1
https://elementthree.com/weblog/5-examples-of-companies-with-awesome-core-values/
https://lesley.edu/article/the-power-of-company-core-values#:~:textual content=Leadpercent20topercent20higherpercent20levelspercent20of,Leadpercent20topercent20higherpercent20customerpercent20satisfaction
https://weblog.vantagecircle.com/company-core-values-positive-impact/
https://www.business2community.com/public-relations/what-can-ben-jerrys-teach-us-about-brand-purpose-02353269
https://bnbranding.com/brandinsightblog/small-brands-big-attitudes/
2
https://www.forafinancial.com/weblog/small-business/community-involvement/#:~:textual content=Thepercent20Importancepercent20ofpercent20Communitypercent20Involvementpercent20inpercent20Growingpercent20Business,-Januarypercent2030percent2Cpercent202020&textual content=Communitypercent20involvementpercent20ispercent20anpercent20easy,backpercent20topercent20thosepercent20inpercent20need.
Extra
https://www.fredhutch.org/en/information/center-news/2016/01/losing-senses-rewires-others-study.html