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Practically each single rattling video that Graham Stephan has posted within the final 5 months have properly over 100k views
practically all of his movies on his second channel, The Graham Stephan Present, not even his principal focus, has over 100k views.
#grahamstephan
And once you see that “greater” names within the house like Grant Cardone, Valuetainment, Gary Vaynerchuck who’ve devoted staffs of digital camera males, video editors, total manufacturing groups with extra subscribers than Graham can barely crack 50k views on their movies
You must marvel, What’s Graham Stephan doing otherwise?
There’s this fantasy that to succeed on YouTube it’s essential to put up as a lot as you may, the extra content material the higher
It is a huge fats lie
One of many greatest variations between Graham is that Graham solely posts 3 occasions vs 7
But, with much less movies, extra engagement, extra youtube video views, extra loyal followers that simply preserve coming again repeatedly, quicker progress
Why? Shortage
You’re scrolling by way of YouTube, you see simply one other video from Gary Vee.
The video sounds prefer it’s in all probability fairly attention-grabbing, however you already know that in case you don’t watch this one, there’s gonna be one other one
However then you definitely come throughout a video from Kurzgesagt, AKA In a Nutshell, and you already know that they solely posts twice a month
They’ve constructed a lot belief, with you that the second you see a brand new video from them, you immediately click on and watch right through
This is similar factor with Graham Stephan.
You possibly can inform that he’s making movies for the sake of constructing nice, participating movies only for his viewers
While you see a video from him in your newsfeed, you already know that in case you don’t watch it, there’s not gonna be one other one tomorrow
Authenticity
All of us need the lambos, the non-public jets, the mansions, and it’s cool to see folks parading these issues round on YouTube.
However what’s extra relatable? Some man along with his personal non-public jet or penthouse and Bentley?
And we see this to be true with so many different wonderful channels on the market
Kurzgesagt – In a Nutshell: 9.2 million subs, posts 2 occasions a month
3Blue1Brown: 2m subs, posts 3-4 occasions a month
ColdFusion: 1.8m subs, posts as soon as every week
Area of Science, Study Engineering, The Nearer Look, Vsause, and numerous. of different. examples.
LEMMiNO: 3.2 million subs, however get this, posts one video, each 2, to three, months
Exceptional – Purple Cow
I feel this lesson I discovered from Seth Godin’s guide, Purple Cow
What was outstanding yesterday, is simply common at this time, and mediocre tomorrow.
There have been different channels in the identical matter as him, however what made his channel outstanding in comparison with different ones is that he was one of many first to have this authenticity and transparency and humor
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DISCLAIMER: These movies are for leisure functions solely. This isn’t meant to be monetary recommendation. Please at all times do your due diligence and by no means cease studying. Better of luck!
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