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Home»Bloomberg Quicktake»How Hollywood’s Backing is Making Soccer a Big Business
Bloomberg Quicktake

How Hollywood’s Backing is Making Soccer a Big Business

October 22, 2021
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The revenue potential for girls’s sports activities is rising. For enterprise capitalists, celebrities and sports activities legends, new income streams and shifting fan habits might quickly ship enormous returns.

On this week’s Enterprise of Sports activities, Jason Kelly visits Los Angeles’s latest workforce, soccer membership Angel Metropolis FC. Backed by a star-studded checklist of buyers, together with Natalie Portman, Uzo Aduba, Eva Longoria, Casey Neistat and Jennifer Garner, Angel Metropolis is trying to show ladies’s sports activities leagues will be worthwhile. New information from Sports activities Innovation Lab means that understanding followers of a more-established ladies’s league just like the WNBA may also help unlock wealth elsewhere. However first, longstanding biases and skepticism should be overcome. And for the Nationwide Girls’s Soccer League (NWSL), there is a latest scandal round alleged abuses which have shaken its very basis.

#BusinessOfSports #BloombergQuicktake #Sports activities
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